Posted on 2/09/2013
Smartz Biz Tips 15 - Differentiate your products
Present the benefits of your products and services to your customers, highlighting the unique solutions it offers to their problems. Avoid being a copycat; rarely do imitators succeed in the market. Study, but do not copy your competitors, and package your products distinctly.
Smartz Biz Tips 14 - Check in with team morale
A team that's pulling in the same direction will put your business on the path to success. It's important to check in with your team to make sure there is a high level of staff morale and commitment - sometimes the simplest measures can go a long way to boosting spirits and creating a team that's working toward one goal.
Smartz Biz Tips 13 - Hire the Right Person at the Right Time
A person with great industry knowledge and strong networks who is ready to "do deals" can turn into a disaster if it is too early in a company's lifecycle. There are three stages in the growing a business and not everyone is suited for every stage.
Scouting: The earliest stage of a company. At this point, business development is about identifying various routes to market, points of leverage and providing the internal team.
Testing: At this stage, biz developer will close a few deals to test assumptions and provide measureable input before you scale the business. Analytical skills to set up a framework for what to measure, and examining the data, will determine if and where to scale based on the company's strengths and vision.
Scaling: After gathering data from early deals and validating a path to achieve your goals, business development is ready to start replicating deals and putting a support structure in place.
Smartz Biz Tips 12 - Getting Naked
One more quote from the late Steve Jobs as our Smartz BizTip for today
"Almost everything - all external expectations, all pride, all fear of embarrassment or failure - these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart."
Smartz Biz Tips 11 - Success
Success = Grinding It Out
Just a quote from the late Steve Jobs today...
"I'm convinced that about half of what separates the successful entrepreneurs from the non-successful ones is pure perseverance."